In the world of e-commerce, few words are sweeter to a shopper’s ear than “free delivery.” Unexpected shipping costs are one of the top reasons for cart abandonment, so it’s no surprise that many of the most successful online shopping platforms have made free delivery a core part of their business model. For consumers, this perk translates to more savings, more convenience, and a better overall shopping experience.
Here is a guide to some of the top-rated online shopping platforms that are known for their free delivery options.
1. Amazon:
As a global giant, Amazon is a leader in online retail, and its free delivery program is a key reason for its dominance. With an Amazon Prime membership, shoppers in many regions can get free one-day or two-day shipping on millions of eligible items. For non-Prime members, free shipping is often available on orders that meet a certain minimum value. Amazon’s vast product selection, from electronics and books to clothing and groceries, makes it a go-to for nearly any shopping need.
2. ASOS:
For fashion lovers, ASOS is a top destination that also offers excellent shipping perks. In many countries, the UK-based retailer offers free standard shipping on orders over a certain amount. For frequent shoppers, the “ASOS Premier Delivery” subscription provides unlimited free express shipping for a flat yearly fee, making it easy to get the latest trends quickly and without added cost.
3. Target:
Target has an excellent omnichannel approach, making it easy to shop online and get your items delivered for free. Shoppers with a Target RedCard (debit or credit) get free shipping on most items with no minimum purchase. For all other shoppers, free shipping is available on qualifying orders that meet a minimum spend. Target’s “drive-up” and in-store pickup options also offer a free way to get your online order quickly.
4. Walmart:
Competing fiercely with Amazon, Walmart has also expanded its massive retail empire online. Walmart+ members get free shipping with no minimum order. For all other customers, free standard shipping is often available on orders that meet a specific threshold. Walmart’s combination of competitive pricing, a huge range of products, and convenient shipping options makes it a popular choice.
5. Zappos:
Known for its exceptional customer service and shoe selection, Zappos offers free shipping and free returns on all orders, with no minimum purchase required. This policy removes the risk of buying shoes online, as you can easily return them at no cost if they don’t fit. Their free expedited shipping for Zappos VIP members adds to the appeal, making it a favorite for footwear and apparel.
6. Nordstrom:
This luxury fashion retailer offers free standard shipping within the U.S. and free returns on all orders. Nordstrom’s “Nordy Club” members also get free two-business-day shipping on thousands of eligible items. This policy makes it easier to shop for high-end fashion and beauty products without worrying about added delivery costs.
7. AliExpress & eBay:
While not always guaranteeing free delivery on every item, global marketplaces like AliExpress and eBay are worth mentioning. Many individual sellers on these platforms offer free international shipping, especially for smaller items. Shoppers can use search filters to specifically find products with free shipping, turning the search into a treasure hunt for a great deal.
Why Free Delivery is a Game-Changer:
- Reduces Cart Abandonment: Unexpected shipping costs are a major reason why shoppers abandon their carts. Free delivery removes this barrier, making customers more likely to complete their purchase.
- Encourages Higher Spending: Many retailers set a minimum order value for free shipping. This encourages shoppers to add more items to their cart to meet the threshold, increasing the overall average order value.
- Boosts Customer Loyalty: A positive shopping experience, especially one that includes free and fast delivery, builds trust and encourages customers to return for future purchases.
